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Table of contents (6 chapters)
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Front Matter
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Back Matter
Bibliographic Information
Book Title: Die Wirkung absatzpolitischer Instrumente
Book Subtitle: Metaanalyse empirischer Forschungsarbeiten
Authors: Nikolaus Mauerer
DOI: https://doi.org/10.1007/978-3-322-93443-7
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1995
Softcover ISBN: 978-3-8244-6246-9Published: 11 December 1995
eBook ISBN: 978-3-322-93443-7Published: 13 March 2013
Edition Number: 1
Number of Pages: XVI, 231
Number of Illustrations: 16 b/w illustrations
Topics: Business and Management, general