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Authors:

Claudia Fantapié Altobelli
1. Universität Tübingen, Tübingen, Deutschland
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Part of the book series: Wirtschaftswissenschaftliche Beiträge (WIRTSCH.BEITR., volume 42)

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Book Title: Die Diffusion neuer Kommunikationstechniken in der Bundesrepublik Deutschland
Book Subtitle: Erklärung, Prognose und marketingpolitische Implikationen
Authors: Claudia Fantapié Altobelli
Series Title: Wirtschaftswissenschaftliche Beiträge
DOI: https://doi.org/10.1007/978-3-642-52443-1
Publisher: Physica Heidelberg
eBook Packages: Springer Book Archive
Copyright Information: Springer-Verlag Berlin Heidelberg 1991
Softcover ISBN: 978-3-7908-0525-3Published: 19 December 1990
eBook ISBN: 978-3-642-52443-1Published: 13 March 2013
Series ISSN: 1431-2034
Edition Number: 1
Number of Pages: XXIV, 319
Topics: Business and Management, general, Marketing