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  • © 2008

Building a Future with BRICs

The Next Decade for Offshoring

  • Leading-edge thinking from some of the leading Chief Executive Officers in global information technology
  • Analysis of the effects of the BRICs growth on the service sector
  • Focus on technology and technology-enabled services
  • Includes supplementary material: sn.pub/extras

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Table of contents (14 chapters)

  1. Front Matter

    Pages I-XVIII
  2. Introduction

    1. Introduction

      • Mark Kobayashi-Hillary
      Pages 1-14
  3. Brazil

    1. Front Matter

      Pages 15-15
    2. An IT Giant Goes Global

      • Dalton Luz
      Pages 17-24
    3. Driving Value Up

      • Thiago Turchetti Maia
      Pages 25-40
  4. Russia

    1. Front Matter

      Pages 41-41
    2. Eastern Europe as Most Promising Market

      • Alexander Egorov
      Pages 71-85
    3. Dreaming with BRICs

      • Dmitry Ponomarev
      Pages 87-102
  5. India

    1. Front Matter

      Pages 103-103
    2. Globalisation — There Is Much to Gain

      • Shiv Nadar
      Pages 105-116
    3. The World’s BPO Hub

      • Ananda Mukerji
      Pages 133-145
  6. China

    1. Front Matter

      Pages 161-161
    2. China — An Offshoring Leader?

      • Remi D. Vespa
      Pages 163-176
    3. The Second Shift to China

      • Jiren Liu
      Pages 177-183
    4. Conclusion

      • Mark Kobayashi-Hillary
      Pages 185-208
  7. Back Matter

    Pages 209-219

About this book

In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries would be larger than the G6 economics within 40 years, muscling their way to economic dominance over the coming decades, and powering past developed countries such as the United Kingdom, Germany, and Japan. This book focuses on the technology and technology-enabled services that underpin this social and economic revolution. The editor analyses the reasons why these four countries are in a unique position to lead a 21st century growth in international services. He then features 12 chapters written by the most important chief executives from the BRICs service economy. Indian technology leaders, such as Nandan Nilekani (Infosys), Shiv Nadar (HCL), and Rajendra Pawar (NIIT), feature alongside their peers from Brazil, Russia, and China outlining their views on the next decade for offshoring.

Editors and Affiliations

  • National Outsourcing Association, London, UK

    Mark Kobayashi-Hillary

Bibliographic Information

Buy it now

Buying options

eBook USD 39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 54.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access