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Stammkunden-Management

Strategien zur Umsatzsteigerung

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  • © 1993

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Table of contents (7 chapters)

  1. Prolog

  2. Der Pfad der systematischen Orientierung

  3. Der Pfad des Herzens

  4. Der Pfad des Handelns

  5. Epilog

Keywords

Bibliographic Information

  • Book Title: Stammkunden-Management

  • Book Subtitle: Strategien zur Umsatzsteigerung

  • Authors: Wolf W. Lasko

  • DOI: https://doi.org/10.1007/978-3-322-86258-7

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1993

  • Softcover ISBN: 978-3-409-29617-5Published: 01 January 1993

  • eBook ISBN: 978-3-322-86258-7Published: 08 March 2013

  • Edition Number: 2

  • Number of Pages: 290

  • Number of Illustrations: 150 b/w illustrations

  • Topics: Sales/Distribution

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