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Table of contents (8 chapters)
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Front Matter
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Back Matter
Authors and Affiliations
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Schriesheim, Deutschland
Harald Rau
Bibliographic Information
Book Title: Key Account Management
Book Subtitle: Konzepte für wirksames Beziehungsmanagement
Authors: Harald Rau
DOI: https://doi.org/10.1007/978-3-322-82729-6
Publisher: Gabler Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1994
Softcover ISBN: 978-3-409-18907-1Published: 01 April 1994
eBook ISBN: 978-3-322-82729-6Published: 08 March 2013
Edition Number: 1
Number of Pages: 236
Topics: Business and Management, general