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  • Textbook
  • © 1994

Absatzmanagement

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Part of the book series: Praxis der Unternehmensführung (PU)

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Table of contents (7 chapters)

  1. Front Matter

    Pages I-VI
  2. Die Aufgaben des Absatzes

    • Jürgen Witt
    Pages 1-2
  3. Der Aufbau der Vertriebsorganisation

    • Jürgen Witt
    Pages 3-5
  4. Die Daten des Absatzes

    • Jürgen Witt
    Pages 6-13
  5. Das Absatzkonzept

    • Jürgen Witt
    Pages 14-36
  6. Die Aktionsmittel des Absatzes

    • Jürgen Witt
    Pages 37-92
  7. Back Matter

    Pages 115-126

Bibliographic Information

  • Book Title: Absatzmanagement

  • Authors: Jürgen Witt

  • Series Title: Praxis der Unternehmensführung

  • DOI: https://doi.org/10.1007/978-3-322-87053-7

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Springer Fachmedien Wiesbaden 1994

  • Softcover ISBN: 978-3-409-13895-6Published: 01 May 1994

  • eBook ISBN: 978-3-322-87053-7Published: 09 March 2013

  • Edition Number: 1

  • Number of Pages: 132

  • Number of Illustrations: 1 b/w illustrations

  • Topics: Business and Management, general

Buy it now

Buying options

eBook USD 54.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 69.95
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access