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  • © 1995

Preismanagement kompakt

Probleme und Methoden des modernen Pricing

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Table of contents (7 chapters)

  1. Front Matter

    Pages I-X
  2. Grundlagen des Preismanagement

    • Hermann Simon
    Pages 1-12
  3. Preisdifferenzierung

    • Hermann Simon
    Pages 97-158
  4. Branchenspezifisches Preismanagement

    • Hermann Simon
    Pages 159-190
  5. Organisatorische Umsetzung im Preismanagement

    • Hermann Simon
    Pages 191-209
  6. Back Matter

    Pages 211-226

Bibliographic Information

  • Book Title: Preismanagement kompakt

  • Book Subtitle: Probleme und Methoden des modernen Pricing

  • Authors: Hermann Simon

  • DOI: https://doi.org/10.1007/978-3-322-87038-4

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Hermann Simon 1995

  • Softcover ISBN: 978-3-409-13232-9Published: 01 March 1995

  • eBook ISBN: 978-3-322-87038-4Published: 13 March 2013

  • Edition Number: 1

  • Number of Pages: X, 224

  • Topics: Business and Management, general, Marketing

Buy it now

Buying options

eBook USD 49.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 59.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access