Overview
- Broadens understanding of how globalization affects market structures and business opportunities
- Addresses the cultural and political issues surrounding business ventures in a leading industrial nation
- Offers a historical perspective on the economic potential of doing business in West Africa
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Table of contents (9 chapters)
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Front Matter
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Back Matter
Keywords
About this book
This book provides a thorough perspective on the realities of doing business in Ghana, outlining the economic, social, technological, and cultural dimensions of the society. It offers insight for entrepreneurs into the region’s markets based on GDP growth, political and governmental systems, relationships with investors, and other factors. Considered a beacon of hope for Africa, Ghana is a country with a competitive labor force, stable political environment, and lots of economic opportunities for new business ventures. This book will offer academics a good understanding of the major issues affecting business development in Ghana, and inform students, scholars, managers, and leaders on the paths necessary to pursue launching a product or service in Africa.
Authors and Affiliations
About the authors
John E. Spillan is Professor of Management in the School of Business at the University of North Carolina at Pembroke, USA. He is the co-author of Doing Business in Latin America: Challenges and Opportunities, Crisis Management in the New Strategy Landscape, and Crisis Management in the New Strategy Landscape.
Domfeh Obed King is CEO of Nuistdok Consulting, Kumasi, Ghana. He has an MBA degree in Business Administration and Management from Nanjing University, China. He has published in Journal of Global Marketing and other publications.
Bibliographic Information
Book Title: Doing Business In Ghana
Book Subtitle: Challenges and Opportunities
Authors: John E. Spillan, Domfeh Obed King
DOI: https://doi.org/10.1007/978-3-319-54771-8
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s) 2017
Hardcover ISBN: 978-3-319-54770-1Published: 28 July 2017
Softcover ISBN: 978-3-319-85476-2Published: 01 August 2018
eBook ISBN: 978-3-319-54771-8Published: 19 July 2017
Edition Number: 1
Number of Pages: IX, 236
Number of Illustrations: 20 b/w illustrations
Topics: Emerging Markets/Globalization, Start-Ups/Venture Capital, International Economics, Supply Chain Management