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Table of contents (12 chapters)
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Bibliographic Information
Book Title: Public Relations for Marketing Management
Authors: Frank Jefkins
DOI: https://doi.org/10.1007/978-1-349-06925-5
Publisher: Palgrave Macmillan London
eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)
Copyright Information: Frank Jefkins 1983
Softcover ISBN: 978-0-333-35915-0Published: 14 December 1983
eBook ISBN: 978-1-349-06925-5Published: 15 December 1983
Edition Number: 2
Number of Pages: X, 182