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Palgrave Macmillan

Big Strategies for Small Business

Exceptional Projects in Europe

  • Book
  • © 2009

Overview

Editors:
  1. Hans-Joachim Gögl
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    You can also search for this editor in PubMed   Google Scholar

  2. Clemens Schedler
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Table of contents (9 chapters)

  1. Front Matter

    Pages i-ix
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  2. The Trades of the Future: Starting Off with an Interview

    • Hans-Joachim Gögl, Andreas Balon
    Pages 1-18

  3. Werkraum Bregenzerwald: Not Just a Matter of Form

    • Claudia Schwartz, Rupert Steiner
    Pages 19-57

  4. Tectonet: 400 Soloists or 1 Orchestra

    • Fanni Fetzer, Henry Pierre Schultz
    Pages 59-95

  5. Bornholm: The Isle of Artisans

    • Veronika Hofer, Marko Lipus
    Pages 97-129

  6. Massschuh.de: Mass Customization

    • Verena Mayer, Andreas Balon
    Pages 131-174

  7. Bleu de Lectoure: The Blue Land of Cockaigne

    • Nadia Jeanvoine, Philippe Bovet, Claudio Alessandri
    Pages 175-210

  8. The Chair Cluster Friuli: In the Manzano Chair Triangle

    • Helga Leiprecht, Wolfhard Koeppe
    Pages 211-252

  9. The Petäjävesi Felt Center: A Model School for Wool

    • Wolfgang Mörth, Christian Pfaff
    Pages 253-295

  10. The Union of Craftspeople?: Small Enterprises in the Common Market

    • Hans-Joachim Gögl, Petra Rainer
    Pages 297-309

  11. Back Matter

    Pages 311-334
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Keywords

About this book

A new look at models of cooperation for trades of the future. Using seven in-depth case studies, this book looks at how globalization affects the competitiveness of small businesses. It explores the opportunities that are open to them today, and the successful strategies and models that promote development.

About the authors

HANS-JOACHIM GÖGL is founder and organizer of 'tri' (International Symposium for Energy-Efficient Architecture), Austria. Together with Clemens Schedler he drew up the concept for the award-winning publication, symposium and workshop series, 'Landscape of Knowledge'.
 
CLEMENS SCHEDLER has been an independent graphic artist since 1990, based in Austria. Together with Hans-Joachim Gögl he drew up the concept for the award-winning publication, symposium and workshop series, 'Landscape of Knowledge'.

Bibliographic Information

  • Book Title: Big Strategies for Small Business

  • Book Subtitle: Exceptional Projects in Europe

  • Editors: Hans-Joachim Gögl, Clemens Schedler

  • DOI: https://doi.org/10.1057/9780230595200

  • Publisher: Palgrave Macmillan London

  • eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)

  • Copyright Information: Landschaft des Wissens 2009

  • Hardcover ISBN: 978-0-230-22331-8Published: 07 May 2009

  • Softcover ISBN: 978-1-349-30849-1Published: 07 May 2009

  • eBook ISBN: 978-0-230-59520-0Published: 07 May 2009

  • Edition Number: 1

  • Number of Pages: IX, 334

  • Number of Illustrations: 174 b/w illustrations

  • Topics: Small Business, Business Strategy/Leadership, Entrepreneurship, Management

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