Editors:
- The first book of its kind giving a fair treatment to both quantitative and qualitative methodologies relevant to research in product development
- Articles are the result of research pursued by top notch researchers and practitioners from around the world
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Table of contents (16 papers)
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Front Matter
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Innovation and information sharing in product design
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Front Matter
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Decision making in engineering design
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Front Matter
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Customer driven product definition
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Front Matter
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Quantitative methods for product planning
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Front Matter
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About this book
Editors and Affiliations
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General Motors India Pvt. Ltd, Bangalore, India
N. R. Srinivasa Raghavan
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Manufacturing Systems Research Lab., General Motors R & D Center, Warren, U.S.A.
John A. Cafeo
Bibliographic Information
Book Title: Product Research
Book Subtitle: The Art and Science Behind Successful Product Launches
Editors: N. R. Srinivasa Raghavan, John A. Cafeo
DOI: https://doi.org/10.1007/978-90-481-2860-0
Publisher: Springer Dordrecht
eBook Packages: Engineering, Engineering (R0)
Copyright Information: Springer Science+Business Media B.V. 2009
Hardcover ISBN: 978-90-481-2859-4Published: 23 November 2009
Softcover ISBN: 978-94-007-9104-6Published: 29 November 2014
eBook ISBN: 978-90-481-2860-0Published: 11 March 2010
Edition Number: 1
Number of Pages: XII, 305
Topics: Engineering Design, Mathematical Modeling and Industrial Mathematics, Operations Research/Decision Theory, Statistics for Social Sciences, Humanities, Law, Simulation and Modeling