Authors:
- This book has deep insights into two leading corporations, Toyota and GM, for comparison and examines the true nature of comeptitive strength not only between Toyota and GM but also among the auto industry as a whole *Total information contained is based on the authors deep involvement in strategic analysis of GM and other auto makers as one of Toyota executives Many factual data and actual experience are contained in this very plain readable book.
- The author tells how Toyota had become worlds leader in auto industry
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Table of contents (10 chapters)
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Front Matter
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Back Matter
About this book
Authors and Affiliations
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Minato-ku, Tokyo, Japan
Akira Kawahara
Bibliographic Information
Book Title: The Origin of Competitive Strength
Book Subtitle: Fifty Years of the Auto Industry in Japan and the U.S.
Authors: Akira Kawahara
DOI: https://doi.org/10.1007/978-4-431-68419-0
Publisher: Springer Tokyo
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eBook Packages: Springer Book Archive
Copyright Information: Springer-Verlag Tokyo 1998
Softcover ISBN: 978-4-431-68421-3Published: 22 February 2012
eBook ISBN: 978-4-431-68419-0Published: 06 December 2012
Edition Number: 1
Number of Pages: XXXIV, 278
Topics: Innovation/Technology Management, Industrial and Production Engineering