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Innovation Offshoring

From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers

  • Book
  • © 2009

Overview

Authors:
  1. Simon Plankenhorn
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Part of the book series: Schriften zum europäischen Management (SEM)

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Table of contents (7 chapters)

  1. Front Matter

    Pages I-XVII
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  2. Introduction

    Pages 1-15

  3. Offshoring theory

    Pages 16-89

  4. Growth theory

    Pages 90-121

  5. Research methodology

    Pages 122-135

  6. European sponsor survey

    Pages 136-231

  7. Asian contract researcher cases

    Pages 232-264

  8. Discussion and conclusion

    Pages 265-284

  9. Back Matter

    Pages 285-346
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Keywords

About this book

Over the past years, companies have increasingly specialized and contracted activities to external partners in low-wage countries. While these offshoring contracts are considered to be quite successful in corporate reality, managers are primarily offshoring to realize factor cost advantages and thereby neglect growth opportunities. Why are current offshoring activities focused on efficiency? Could offshoring be also employed as a growth instrument? If yes, how should these projects be prepared, structured and executed?

In addition to classifying the current understanding of the offshoring phenomenon, Simon Plankenhorn examines potential offshoring opportunities for innovation projects – from a conceptual and an empirical perspective. Leading European sponsors in five industries were questioned and confirmed the majority of hypotheses, while two case studies in the Indian clinical trial industry revealed surprising insights into growth oriented offshoring.

About the author

Dr. Simon Plankenhorn promovierte bei Prof. Dr. Dodo zu Knyphausen-Aufseß an der Otto-Friedrich-Universität Bamberg. Er ist Unternehmensberater bei Roland Berger Strategy Consultants in Zürich und spezialisiert auf die Bereiche Restrukturierung und Innovation, insbesondere in High-Tech Industrien.

Bibliographic Information

  • Book Title: Innovation Offshoring

  • Book Subtitle: From Cost to Growth: Analysis of Innovation Offshoring Strategies with Evidence from European Sponsors and Asian Contract Researchers

  • Authors: Simon Plankenhorn

  • Series Title: Schriften zum europäischen Management

  • DOI: https://doi.org/10.1007/978-3-8349-9985-6

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Business and Economics, Business and Management (R0)

  • Copyright Information: Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2009

  • Softcover ISBN: 978-3-8349-1447-7Published: 15 January 2009

  • eBook ISBN: 978-3-8349-9985-6Published: 22 March 2009

  • Series ISSN: 2627-6364

  • Series E-ISSN: 2627-6372

  • Edition Number: 1

  • Number of Pages: XVII, 346

  • Topics: Business Strategy/Leadership, Innovation/Technology Management

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