Cross-Business Synergies

1. Front Matter

   Pages I-XXIII

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2. Introduction

   1. Introduction

      Pages 1-12

3. Introducing and Classifying Cross-Business Synergies

   1. Front Matter

      Pages 13-13

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   2. Concept and Characteristics of Cross-business Synergies

      Pages 14-23

   3. Types of Cross-business Synergies

      Pages 24-99

   4. Summary and Discussion of Part I

      Pages 100-106

4. Realizing Growth Synergies

   1. Front Matter

      Pages 107-108

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   2. Literature Review: Operative Synergies

      Pages 109-135

   3. Empirical Approach

      Pages 136-159

   4. Exploratory Work: Strategies for Growth Synergies

      Pages 160-179

   5. Case Study: The continuous realization of growth synergies

      Pages 180-230

   6. Results: Key success factors for the continuous realization of growth synergies

      Pages 231-298

   7. Summary and Discussion of Part II

      Pages 299-333

5. Back Matter

   Pages 334-389

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Currently, the realization of cross-business synergies is one of the most pressing strategic issues on the corporate agenda of multi-business firms.

Sebastian Knoll investigates what cross-business synergies actually are and how they are realized successfully. In a first step, a theory-based typology of cross-business synergies is developed and two new types of synergies are conceptualized: (1) Growth synergies, i.e. profitable growth advantages from recombining complementary operative resources across businesses, and (2) corporate management synergies, i.e. performance advantages from leveraging corporate management capabilities across businesses. In a second step, the author focuses on growth synergies and inducts a framework for their continuous realization from a longitudinal in-depth single case study. He suggests that the successful realization of growth synergies is associated with a selective focus on specific growth opportunities, decentralized cross-business collaboration that motivates productive business unit self-interest, and a corporate management approach that guides and balances this self-interest in an evolutionary fashion.

• Business
• Corporate Management
• Corporate Strategy
• Corporation Growth
• Cross-Business Synergies
• Management
• Organization Design
• strategy

Dr. Sebastian Knoll ist wissenschaftlicher Mitarbeiter von Prof. Dr. Günter Müller-Stewens und Projektleiter am Institut für Betriebswirtschaft der Universität St. Gallen.

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