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Table of contents (7 chapters)
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Front Matter
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Back Matter
About this book
About the author
Bibliographic Information
Book Title: Standortfaktoren und Standorterfolg im Electronic Retailing
Book Subtitle: Konzeptualisierung, Operationalisierung und Erfolgswirkungen von virtuellen Standorten elektronischer Einzelhandelsunternehmen
Authors: Bianca Krol
Series Title: Information - Organisation - Produktion
DOI: https://doi.org/10.1007/978-3-8349-8616-0
Publisher: Gabler Verlag Wiesbaden
eBook Packages: Business and Economics (German Language)
Copyright Information: Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2010
Softcover ISBN: 978-3-8349-2256-4Published: 11 March 2010
eBook ISBN: 978-3-8349-8616-0Published: 26 March 2010
Series ISSN: 2628-1120
Series E-ISSN: 2628-1139
Edition Number: 1
Number of Pages: XXIII, 330
Topics: Business Strategy/Leadership, Marketing, Management