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- 8 factors to succeed in today’s online retail space – with best practices
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Table of contents (5 chapters)
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Front Matter
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Back Matter
About this book
Authors and Affiliations
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Niederrhein University of Applied Sciences, Mönchengladbach, Germany
Gerrit Heinemann
About the authors
Niederrhein University of Applied Sciences, Mönchengladbach, Germany.
Christoph Schwarzl is Managing Director and Retail Industry Principal at Accenture,
Düsseldorf, Germany.
Bibliographic Information
Book Title: New Online Retailing
Book Subtitle: Innovation and Transformation
Authors: Gerrit Heinemann, Christoph Schwarzl
DOI: https://doi.org/10.1007/978-3-8349-6378-9
Publisher: Gabler Verlag Wiesbaden
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Gabler Verlag | Springer Fachmedien Wiesbaden GmbH, Wiesbaden 2010
Hardcover ISBN: 978-3-8349-2323-3Published: 28 September 2010
Softcover ISBN: 978-3-8349-4652-2Published: 25 September 2014
eBook ISBN: 978-3-8349-6378-9Published: 01 November 2010
Edition Number: 1
Number of Pages: XVII, 261
Topics: Trade, Marketing, Sales/Distribution