Authors:
Part of the book series: Veröffentlichungen des Hamburgischen Welt-Wirtschafts-Archivs (VHWWA)
Buy it now
Buying options
Tax calculation will be finalised at checkout
Other ways to access
This is a preview of subscription content, log in via an institution to check for access.
Table of contents (4 chapters)
-
Front Matter
-
Back Matter
Bibliographic Information
Book Title: Elemente der Werbeplanung
Authors: Gerd F. Heuer
Series Title: Veröffentlichungen des Hamburgischen Welt-Wirtschafts-Archivs
DOI: https://doi.org/10.1007/978-3-663-20383-4
Publisher: VS Verlag für Sozialwissenschaften Wiesbaden
-
eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1968
Softcover ISBN: 978-3-663-20028-4
eBook ISBN: 978-3-663-20383-4
Edition Number: 1
Number of Pages: 212
Number of Illustrations: 2 b/w illustrations
Topics: Business and Management, general