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Table of contents (6 chapters)
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Front Matter
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Back Matter
Bibliographic Information
Book Title: Strategien im internationalen Marketing
Book Subtitle: Ein entscheidungsorientierter Ansatz
Authors: Urban Kilian Wißmeier
Series Title: neue betriebswirtschaftliche forschung (nbf)
DOI: https://doi.org/10.1007/978-3-663-13004-8
Publisher: Gabler Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1992
Softcover ISBN: 978-3-409-13468-2Published: 01 January 1992
eBook ISBN: 978-3-663-13004-8Published: 02 July 2013
Series ISSN: 0175-8802
Series E-ISSN: 2945-8129
Edition Number: 1
Number of Pages: XXI, 274
Number of Illustrations: 45 b/w illustrations
Topics: Marketing