Overview
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Table of contents (16 chapters)
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Front Matter
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Back Matter
Keywords
Bibliographic Information
Book Title: Praxis der technischen Direktwerbung
Authors: Reinhold Kuchenmeister
DOI: https://doi.org/10.1007/978-3-662-41556-6
Publisher: Physica Heidelberg
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eBook Packages: Springer Book Archive
Copyright Information: Springer-Verlag Berlin Heidelberg 1982
Softcover ISBN: 978-3-7908-0282-5Published: 01 January 1982
eBook ISBN: 978-3-662-41556-6Published: 19 December 2013
Edition Number: 1
Number of Pages: 195
Number of Illustrations: 13 b/w illustrations
Topics: Marketing