Authors:
- Was Unternehmen für die Gestaltung der Digital Customer Experience lernen können
- Handlungsempfehlungen zur Gestaltung digitaler Plattformen
- Illustrationen der Anwendung in Automobil-, Unterhaltungs- und Versicherungsbranche
Part of the book series: essentials (ESSENT)
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Table of contents (6 chapters)
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Front Matter
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Back Matter
About this book
Der Autor
Benjamin Spottke lehrt und forscht am Institut für Wirtschaftsinformatik der Universität St. Gallen.
Authors and Affiliations
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St. Gallen, Switzerland
Benjamin Spottke
About the author
Bibliographic Information
Book Title: Digital Customer Experience Management der Plattform Steam
Book Subtitle: HMD Best Paper Award 2017
Authors: Benjamin Spottke
Series Title: essentials
DOI: https://doi.org/10.1007/978-3-658-22759-3
Publisher: Springer Vieweg Wiesbaden
eBook Packages: Computer Science and Engineering (German Language)
Copyright Information: Springer Fachmedien Wiesbaden GmbH, ein Teil von Springer Nature 2018
Softcover ISBN: 978-3-658-22758-6Published: 31 July 2018
eBook ISBN: 978-3-658-22759-3Published: 05 July 2018
Series ISSN: 2197-6708
Series E-ISSN: 2197-6716
Edition Number: 1
Number of Pages: XIII, 27
Number of Illustrations: 1 b/w illustrations
Topics: Information Systems and Communication Service, e-Commerce/e-business, IT in Business, Game Development