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Legacy, Sustainability and CSR at Mega Sport Events

An Analysis of the UEFA EURO 2008 in Switzerland

  • Book
  • © 2014

Overview

  • Publication in the field of economic sciences
  • Includes supplementary material: sn.pub/extras

Part of the book series: Event- und Impaktforschung (EIF)

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Table of contents (7 chapters)

Keywords

About this book

The UEFA European Football Championship 2008TM (EURO 2008) was the largest sports event ever organized in Switzerland. The host nations Austria and Switzerland emphasized the sustainability of the event. Through their analysis the authors argue that well-known principles of sustainability and policy were not uniformly implemented for the EURO 2008. Nonetheless, this book shows how, in Switzerland, a legacy was created through the implementation of corporate governance and social responsibility policies by UEFA, the Swiss Government and the Swiss Football Association. This book offers an unprecedented resource for sports practitioners and researchers. It provides a wealth of data based on the study of existing scholarly literature, key strategic and conceptual documents as well as exclusive interviews with high-level executives involved in the organization of EURO 2008.

Authors and Affiliations

  • Bern, Switzerland

    Pierre Lienhard

  • Johannes Gutenberg University Mainz, Mainz, Germany

    Holger Preuss

About the authors

Pierre Lienhard, Executive Master in European Sport Governance (at the Political Studies Institute of Paris (Sciences Po), France; Sports Business Professional, Switzerland. Univ.-Prof. Dr. Holger Preuss is Professor for Sport Economics and Sport Sociology at the Johannes Gutenberg University Mainz, Germany.

Bibliographic Information

  • Book Title: Legacy, Sustainability and CSR at Mega Sport Events

  • Book Subtitle: An Analysis of the UEFA EURO 2008 in Switzerland

  • Authors: Pierre Lienhard, Holger Preuss

  • Series Title: Event- und Impaktforschung

  • DOI: https://doi.org/10.1007/978-3-658-06470-9

  • Publisher: Springer Gabler Wiesbaden

  • eBook Packages: Business and Economics, Economics and Finance (R0)

  • Copyright Information: Springer Fachmedien Wiesbaden 2014

  • Softcover ISBN: 978-3-658-06469-3Published: 16 July 2014

  • eBook ISBN: 978-3-658-06470-9Published: 05 July 2014

  • Series ISSN: 2662-9224

  • Series E-ISSN: 2662-9232

  • Edition Number: 1

  • Number of Pages: XX, 255

  • Number of Illustrations: 21 b/w illustrations

  • Topics: Economic Policy, Business and Management, general

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