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Consumer Innovation at the Base of the Pyramid

Emerging Patterns of User Innovation in a Resource-Scarce Setting

  • Book
  • © 2014

Overview

Authors:
  1. Sarah Praceus

    1. Hamburg, Germany

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  • Publication in the field of economic sciences
  • Includes supplementary material: sn.pub/extras

Part of the book series: Forschungs-/Entwicklungs-/Innovations-Management (FEIM)

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Table of contents (8 chapters)

  1. Front Matter

    Pages I-XVI
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  2. Introduction

    • Sarah Praceus
    Pages 1-5

  3. Phenomenological background for the BoP

    • Sarah Praceus
    Pages 6-32

  4. Conceptual foundations of user innovation

    • Sarah Praceus
    Pages 33-43

  5. Research focus

    • Sarah Praceus
    Pages 44-64

  6. Methodology

    • Sarah Praceus
    Pages 65-85

  7. Patterns of consumer innovation at the BoP

    • Sarah Praceus
    Pages 86-98

  8. Antecedents of consumer innovation at the BoP

    • Sarah Praceus
    Pages 99-128

  9. Summany of findings and conclusions

    • Sarah Praceus
    Pages 129-138

  10. Back Matter

    Pages 139-170
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Keywords

About this book

Approximately one-third of the world’s population lives in poverty at the global Base of the economic Pyramid (BoP). Sarah Friderieke Praceus quantitatively investigates patterns and characteristics of a large sample of innovations developed by people living at the BoP in India. Differences and commonalities versus consumer innovations from the developed world are assessed and effects of innovation-relevant resources and contextual factors on the innovative outcomes are examined. The findings indicate that poor consumer innovators and their wealthier counterparts share similar stable demographic predispositions and preferences while the phenomenon adapts to the specific resource-scarce context and different living conditions at the BoP. Finally, user innovation research from developed markets appears not to be entirely transferable to subsistence markets.

Authors and Affiliations

  • Hamburg, Germany

    Sarah Praceus

About the author

Sarah Praceus obtained her doctorate at the Institute for Technology and Innovation Management at the Hamburg University of Technology (TUHH).

Bibliographic Information

  • Book Title: Consumer Innovation at the Base of the Pyramid

  • Book Subtitle: Emerging Patterns of User Innovation in a Resource-Scarce Setting

  • Authors: Sarah Praceus

  • Series Title: Forschungs-/Entwicklungs-/Innovations-Management

  • DOI: https://doi.org/10.1007/978-3-658-05105-1

  • Publisher: Springer Gabler Wiesbaden

  • eBook Packages: Business and Economics, Business and Management (R0)

  • Copyright Information: Springer Fachmedien Wiesbaden 2014

  • Softcover ISBN: 978-3-658-05104-4Published: 22 April 2014

  • eBook ISBN: 978-3-658-05105-1Published: 09 April 2014

  • Edition Number: 1

  • Number of Pages: XVI, 170

  • Number of Illustrations: 27 b/w illustrations

  • Topics: Innovation/Technology Management

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