Authors:
- Wirtschaftswissenschaftliche
- Includes supplementary material: sn.pub/extras
Part of the book series: Unternehmenskooperation und Netzwerkmanagement (UKOOP)
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Table of contents (6 chapters)
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Front Matter
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Back Matter
About this book
Authors and Affiliations
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, Marketing Center, Universität Münster, Münster, Germany
Nils O. Ommen
About the author
Dr. Nils O. Ommen promovierte bei Prof. Dr. Dieter Ahlert am Marketing Center Münster der Westfälischen Wilhelms-Universität Münster.
Bibliographic Information
Book Title: Innovationsmanagement in Franchisesystemen
Book Subtitle: Der Erfolgsfaktor Partizipationsqualität
Authors: Nils O. Ommen
Series Title: Unternehmenskooperation und Netzwerkmanagement
DOI: https://doi.org/10.1007/978-3-658-01078-2
Publisher: Springer Gabler Wiesbaden
eBook Packages: Business and Economics (German Language)
Copyright Information: Springer Fachmedien Wiesbaden 2013
Softcover ISBN: 978-3-658-01077-5Published: 16 April 2013
eBook ISBN: 978-3-658-01078-2Published: 25 March 2013
Edition Number: 1
Number of Pages: XXVI, 341
Number of Illustrations: 35 b/w illustrations, 1 illustrations in colour
Topics: Marketing