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  • © 1993

Agentur 2000

Entwicklungen und Perspektiven für Anbieter von Kommunikationsdienstleistungen

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Part of the book series: Konsum und Verhalten (KONSUM, volume 38)

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Table of contents (7 chapters)

  1. Front Matter

    Pages I-XV
  2. Einführung

    1. Einführung

      • Answin Vilmar
      Pages 1-20
  3. Umfeld- und Agenturentwicklungen

    1. Umfeldfaktoren

      • Answin Vilmar
      Pages 21-50
    2. Agenturfaktoren

      • Answin Vilmar
      Pages 50-134
  4. Szenarien „Kommunikation 2000“ und „Agentur 2000“

    1. Kommunikation 2000 — Umfeldszenarien

      • Answin Vilmar
      Pages 157-188
    2. Agentur 2000 — Agenturszenarien

      • Answin Vilmar
      Pages 189-235
    3. Schlußbemerkung

      • Answin Vilmar
      Pages 236-237
  5. Back Matter

    Pages 238-256

Authors and Affiliations

  • Berlin 31, Deutschland

    Answin Vilmar

Bibliographic Information

  • Book Title: Agentur 2000

  • Book Subtitle: Entwicklungen und Perspektiven für Anbieter von Kommunikationsdienstleistungen

  • Authors: Answin Vilmar

  • Series Title: Konsum und Verhalten

  • DOI: https://doi.org/10.1007/978-3-642-52395-3

  • Publisher: Physica Heidelberg

  • eBook Packages: Springer Book Archive

  • Copyright Information: Springer-Verlag Berlin Heidelberg 1993

  • Softcover ISBN: 978-3-7908-0651-9Published: 14 December 1992

  • eBook ISBN: 978-3-642-52395-3Published: 13 March 2013

  • Series ISSN: 0176-9235

  • Edition Number: 1

  • Number of Pages: XVI, 254

  • Number of Illustrations: 49 b/w illustrations

  • Topics: Business and Management, general, Marketing

Buy it now

Buying options

eBook USD 49.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 59.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access