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  • © 2010

The Product Manager's Toolkit

Methodologies, Processes and Tasks in High-Tech Product Management

  • This book provides a consistent and holistic approach to product management
  • It covers both, macro and micro level
  • While virtually all competing books present product management on a partial, high-level or generalist approach, this book addresses as well the practical elements of real-life application
  • Includes supplementary material: sn.pub/extras

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Hardcover Book USD 54.99
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Table of contents (11 chapters)

  1. Front Matter

    Pages i-xvii
  2. Product Management Concepts

    1. Front Matter

      Pages 1-1
    2. Who’s Driving Your Company?

      • Gabriel Steinhardt
      Pages 3-7
    3. Product Management Team

      • Gabriel Steinhardt
      Pages 9-18
    4. Product Definition Team

      • Gabriel Steinhardt
      Pages 19-28
    5. Crafting Market Requirements

      • Gabriel Steinhardt
      Pages 29-39
    6. Concept of Marketing

      • Gabriel Steinhardt
      Pages 41-52
    7. Value-Marketing Model

      • Gabriel Steinhardt
      Pages 53-67
    8. Extending Product Life Cycle Stages

      • Gabriel Steinhardt
      Pages 69-76
    9. Product Management Glossary

      • Gabriel Steinhardt
      Pages 77-85
  3. Product Manager’s Toolkit

    1. Front Matter

      Pages 88-88
  4. Product Manager's Toolkit

    1. PMTK Introduction

      • Gabriel Steinhardt
      Pages 89-94
    2. PMTK Models

      • Gabriel Steinhardt
      Pages 95-119
    3. PMTK Templates

      • Gabriel Steinhardt
      Pages 121-373
  5. Back Matter

    Pages 375-378

About this book

Product management is challenging, complex, and often misunderstood. Across the high-tech industry, drastically different duties and responsibilities are attributed to product management professionals. Diverse interpretations regarding the role of product management have only further confused practitioners and stifled the ability to develop clear and consistent product management methodologies. "The Product Manager’s Toolkit" book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (tasks, processes, deliverables, and roles) that covers nearly all aspects of product management.

Authors and Affiliations

  • Blackblot - Product Management Expertise™, Caesarea, Israel

    Gabriel Steinhardt

Bibliographic Information

Buy it now

Buying options

eBook USD 39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Hardcover Book USD 54.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access