Trends and Issues in Global Tourism 2009

1. Front Matter

   Pages i-xvii

   PDF

2. Key Figures and Forecasts in the Global Tourism Industry

   1. Front Matter

      Pages 1-1

      PDF

3. part 1

   1. Global Tourism in 2008 and Beyond – World Travel Monitor’s Basic Figures

      • Rolf Freitag, Dennis Pyka

      Pages 3-27

   2. Between Past, Present and Future – Implications of Socio-demographic Changes in Tourism

      • Philipp E. Boksberger, Kristian J. Sund, Markus R. Schuckert

      Pages 29-36

4. Climate Change and Its Impacts on the Travel and Tourism Industry

   1. Front Matter

      Pages 37-37

      PDF

5. Part - 2

   1. Tourism 2030: Climate Change Is Re-charting the Map of World Tourism

      • Eric Heymann, Philipp Ehmer

      Pages 39-55

   2. 2030: Alps Tourism in the Face of Climate Change

      • Hansruedi Müller

      Pages 57-63

   3. Zero Footprint – A Viable Concept for Climate-Friendly Tourism in Africa?

      • Ralph Kadel, Christoph Kessler, Laura Vogel

      Pages 65-76

6. Aviation Management

   1. Front Matter

      Pages 77-77

      PDF

7. part - 3

   1. Kerosene’s Price Impact on Air Travel Demand: A Cause-and-Effect Chain

      • Richard Klophaus

      Pages 79-94

   2. The Future of the Passenger Process

      • Patrick S. Merten

      Pages 95-109

8. Travel Technology

   1. Front Matter

      Pages 111-111

      PDF

9. Part - 4

   1. The PhoCusWright Consumer Technology Survey Second Edition

      • Cathy Schetzina

      Pages 113-133

10. Destination Management

    1. Front Matter

       Pages 135-135

       PDF

11. Part - 5

    1. Developing Southern Mediterranean Tourism:The Interface Between Strategy and Sustainability

       • Campbell C. Thomson, Harald Jahn

       Pages 137-153

    2. Film Tourism – Locations Are the New Stars

       • Stefan Zimmermann, Tony Reeves

       Pages 155-162

12. Marketing and Sales Management

    1. Front Matter

       Pages 163-163

       PDF

13. Part - 6

    1. Brands as Destinations – The New Tourism Objective for Chinese Tourists

       • Monika Echtermeyer

       Pages 165-181

    2. Luxury Tourism – Insights into an Underserved Market Segment

       • Klaus-Dieter Koch

       Pages 183-191

    3. Is Europe One Market or Many? The US Cruise Companies’ Segmentation Problem

       • Michael Vogel

       Pages 193-213

As other industries, the global travel and tourism industry has been facing immense challenges and highly visible upheaval since the beginning of the new millennium. The International Tourism Exchange ITB Berlin, the world’s leading travel trade show, aims at pinpointing the most important challenges, identifying the trends and offering a platform to solve pressing problems. The ITB Convention Market Trends & Innovations has developed into a centre of excellence and a driving force for the global travel and tourism industry, generating a much needed information platform. This compilation unites the highlights of the convention in articles prepared by renowned professionals and scientists from the industry. Readers may benefit from this comprehensive vision of the developments that are shaping the structure of the global tourism industry today and in the future. This book is indispensable for tourism and travel professionals as well as for academics and students anal- ing current global tourism and travel trends.

• Aviation
• Business Travel
• Destination
• Destination Management
• Europe
• Global Tourism
• Hospitality Industry
• Import
• Meetings
• Travel
• business
• innovation
• management
• meeting
• strategy

• FB Touristik und Verkehrswesen, FH Worms, Worms, Germany

  Roland Conrady

• Messe Berlin GmbH, Berlin, Germany

  Martin Buck

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