Authors:
Buy it now
Buying options
Tax calculation will be finalised at checkout
Other ways to access
This is a preview of subscription content, log in via an institution to check for access.
Table of contents (19 chapters)
-
Front Matter
-
Einführung in das Preismanagement
-
Front Matter
-
-
Statisches Preismanagement
-
Front Matter
-
-
Dynamisches Preismanagement
-
Front Matter
-
-
Preisdifferenzierung
-
Front Matter
-
-
Branchenspezifisches Preismanagement
-
Front Matter
-
Authors and Affiliations
-
Johannes Gutenberg-Universität Mainz, Deutschland
Hermann Simon
Bibliographic Information
Book Title: Preismanagement
Book Subtitle: Analyse - Strategie - Umsetzung
Authors: Hermann Simon
DOI: https://doi.org/10.1007/978-3-322-99739-5
Publisher: Gabler Verlag Wiesbaden
-
eBook Packages: Springer Book Archive
Copyright Information: Hermann Simon 1992
eBook ISBN: 978-3-322-99739-5Published: 13 March 2013
Edition Number: 2
Number of Pages: XIV, 740
Number of Illustrations: 107 b/w illustrations
Topics: Marketing