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Table of contents (5 chapters)
Keywords
About this book
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Bibliographic Information
Book Title: Wertesystem-Segmentierung im Automobilmarketing
Authors: Hansjörg Gaus
Series Title: Gabler Edition Wissenschaft
DOI: https://doi.org/10.1007/978-3-322-99193-5
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 2000
Softcover ISBN: 978-3-8244-7132-4Published: 27 April 2000
eBook ISBN: 978-3-322-99193-5Published: 21 November 2013
Edition Number: 1
Number of Pages: XVII, 233
Number of Illustrations: 9 b/w illustrations
Topics: Business and Management, general