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Table of contents (8 chapters)
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Front Matter
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Back Matter
About this book
About the authors
Bibliographic Information
Book Title: Perspektiven des Dienstleistungsmarketing
Book Subtitle: Ansatzpunkte für Forschung und Praxis
Editors: Werner Hans Engelhardt
Series Title: Fokus Dienstleistungsmarketing
DOI: https://doi.org/10.1007/978-3-322-97752-6
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1998
Softcover ISBN: 978-3-8244-6550-7Published: 15 January 1998
eBook ISBN: 978-3-322-97752-6Published: 13 March 2013
Series ISSN: 2628-7366
Series E-ISSN: 2628-7374
Edition Number: 1
Number of Pages: VII, 291
Number of Illustrations: 73 b/w illustrations
Topics: Business and Management, general