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Table of contents (7 chapters)
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Front Matter
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Back Matter
Bibliographic Information
Book Title: Dienstleistungspolitik industrieller Unternehmen
Book Subtitle: Sekundärdienstleistungen als Marketinginstrument bei Gebrauchsgütern
Authors: Georg Fassott
Series Title: Fokus Dienstleistungsmarketing
DOI: https://doi.org/10.1007/978-3-322-95456-5
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1995
Softcover ISBN: 978-3-8244-6204-9Published: 16 August 1995
eBook ISBN: 978-3-322-95456-5Published: 13 March 2013
Series ISSN: 2628-7366
Series E-ISSN: 2628-7374
Edition Number: 1
Number of Pages: XXIV, 418
Number of Illustrations: 34 b/w illustrations
Topics: Business and Management, general