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Table of contents (8 chapters)
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Front Matter
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Back Matter
About this book
About the author
Bibliographic Information
Book Title: Das Kommunikationsmanagement von Werbeagenturen
Authors: Christian Seidenabel
DOI: https://doi.org/10.1007/978-3-322-93466-6
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Deutscher Universitäts-Verlag GmbH, Wiesbaden 1998
Softcover ISBN: 978-3-8244-4301-7Published: 17 September 1998
eBook ISBN: 978-3-322-93466-6Published: 09 April 2013
Edition Number: 1
Number of Pages: XIII, 257
Number of Illustrations: 29 b/w illustrations
Topics: Marketing