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Table of contents (7 chapters)
Keywords
Bibliographic Information
Book Title: Culture Encounter and komplementäres Marketing
Authors: Guido Brune
DOI: https://doi.org/10.1007/978-3-322-91782-9
Publisher: Deutscher Universitätsverlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1991
Softcover ISBN: 978-3-8244-0090-4Published: 01 January 1991
eBook ISBN: 978-3-322-91782-9Published: 09 March 2013
Edition Number: 1
Number of Pages: 362
Number of Illustrations: 12 b/w illustrations