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Table of contents (33 chapters)
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Front Matter
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Introduction to CRM
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Front Matter
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How to Integrate CRM in Your Business
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Front Matter
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About this book
About the authors
Bibliographic Information
Book Title: Customer Relationship Management
Book Subtitle: The Ultimate Guide to the Efficient Use of CRM
Editors: SCN Education B.V.
Series Title: XHOTT Guide
DOI: https://doi.org/10.1007/978-3-322-84961-8
Publisher: Vieweg+Teubner Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 2001
Softcover ISBN: 978-3-322-84963-2Published: 27 December 2012
eBook ISBN: 978-3-322-84961-8Published: 11 November 2013
Edition Number: 1
Number of Pages: 408
Topics: Engineering, general