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  • © 1993

Management der Europa-Strategie

Editors:

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Table of contents (24 chapters)

  1. Front Matter

    Pages I-XIII
  2. Die Herausforderungen an die europäischen Unternehmen

    1. Front Matter

      Pages 1-1
    2. Fortschreitende Globalisierung der Industrien

      • Arthur D. Little
      Pages 18-19
    3. Fortschreitender Verfall von Protektionismus

      • Arthur D. Little
      Pages 26-27
  3. Unternehmensstrategien zur Nutzung des europäischen Potentials

    1. Front Matter

      Pages 35-35
    2. Europa-Strategien

      • Arthur D. Little
      Pages 74-99
  4. Fallstudien zu Europa-Strategien

    1. Front Matter

      Pages 123-125
    2. VAG: Von Wolfsburg nach Europa

      • Arthur D. Little
      Pages 126-133
    3. BICC: Europaweit verkabelt

      • Arthur D. Little
      Pages 149-153
    4. Airbus: Europa fliegt

      • Arthur D. Little
      Pages 161-172
    5. Hydro Aluminium: In Europa vor Ort

      • Arthur D. Little
      Pages 173-176

Bibliographic Information

  • Book Title: Management der Europa-Strategie

  • Editors: Arthur D. Little

  • DOI: https://doi.org/10.1007/978-3-322-84729-4

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1993

  • Softcover ISBN: 978-3-322-84730-0Published: 19 February 2012

  • eBook ISBN: 978-3-322-84729-4Published: 13 March 2013

  • Edition Number: 1

  • Number of Pages: XIV, 242

  • Topics: Business and Management, general

Buy it now

Buying options

eBook USD 54.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 69.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access