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Table of contents (11 chapters)
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Front Matter
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Systemanalyse
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Front Matter
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Funktionssynthese
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Front Matter
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Das Produkt-Management in der betrieblichen Organisation
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Front Matter
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Back Matter
Bibliographic Information
Book Title: Das Produkt-Management Seine Funktionen im Marketing
Book Subtitle: Seine Funktionen im Marketing
Authors: Nicolaus Grüneberg
DOI: https://doi.org/10.1007/978-3-322-84036-3
Publisher: Gabler Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler, Wiesbaden 1973
Softcover ISBN: 978-3-409-36441-6Published: 01 January 1973
eBook ISBN: 978-3-322-84036-3Published: 08 March 2013
Edition Number: 1
Number of Pages: 232
Topics: Business and Management, general