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Das Beratungs- und Verkaufsgespräch in Banken

Bankleistungen erfolgreich verkaufen

  • Book
  • © 1983

Overview

Authors:
  1. Günther Geyer

    1. Bensheim, Deutschland

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Table of contents (9 chapters)

  1. Front Matter

    Pages 1-12
    Download chapter PDF

  2. Der Bankmarkt

    • Günther Geyer
    Pages 13-20

  3. Berater und Kunde

    • Günther Geyer
    Pages 21-35

  4. Die Kommunikation

    • Günther Geyer
    Pages 37-87

  5. Das systematische Beratungs- und Verkaufsgespräch

    • Günther Geyer
    Pages 89-119

  6. Die Argumentation

    • Günther Geyer
    Pages 121-158

  7. Besondere Gesprächsformen

    • Günther Geyer
    Pages 159-187

  8. Zusammenfassung

    • Günther Geyer
    Pages 189-196

  9. Übungen

    • Günther Geyer
    Pages 197-228

  10. Literatur

    • Günther Geyer
    Pages 229-232

  11. Back Matter

    Pages 233-242
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Keywords

Authors and Affiliations

  • Bensheim, Deutschland

    Günther Geyer

Bibliographic Information

  • Book Title: Das Beratungs- und Verkaufsgespräch in Banken

  • Book Subtitle: Bankleistungen erfolgreich verkaufen

  • Authors: Günther Geyer

  • DOI: https://doi.org/10.1007/978-3-322-84002-8

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1983

  • Softcover ISBN: 978-3-409-19638-3Published: 01 January 1983

  • eBook ISBN: 978-3-322-84002-8Published: 08 March 2013

  • Edition Number: 1

  • Number of Pages: 242

  • Topics: Business and Management, general

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