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Dienstleistungs-Management

Service als strategische Erfolgsposition

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Table of contents (5 chapters)

  1. Front Matter

    Pages 1-8
  2. Einleitung

    • Heinz Benölken, Peter Greipel
    Pages 9-11
  3. Bestimmungsfaktoren des Dienstleistungs-Szenarios

    • Heinz Benölken, Peter Greipel
    Pages 12-66
  4. Strategische Eckpunkte für erfolgreiche Dienstleister

    • Heinz Benölken, Peter Greipel
    Pages 67-102
  5. Strategische Optionen für spezifische Dienstleistungssektoren

    • Heinz Benölken, Peter Greipel
    Pages 103-186
  6. Back Matter

    Pages 237-246

Bibliographic Information

  • Book Title: Dienstleistungs-Management

  • Book Subtitle: Service als strategische Erfolgsposition

  • Authors: Heinz Benölken, Peter Greipel

  • DOI: https://doi.org/10.1007/978-3-322-82902-3

  • Publisher: Gabler Verlag Wiesbaden

  • eBook Packages: Springer Book Archive

  • Copyright Information: Betriebswirtschaftlicher Verlag Dr. Th. Gabler GmbH, Wiesbaden 1994

  • Softcover ISBN: 978-3-322-82903-0Published: 22 January 2012

  • eBook ISBN: 978-3-322-82902-3Published: 07 March 2013

  • Edition Number: 2

  • Number of Pages: 248

  • Topics: Business and Management, general

Buy it now

Buying options

eBook USD 34.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 44.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access