Skip to main content
SpringerLink
Log in

Size Matters: Why We Love to Hate Big Food

  • Book
  • © 2018

Overview

Authors:
  1. Charlie Arnot

    1. Center for Food Integrity and Look East, Kansas City, USA

    View author publications

    You can also search for this author in PubMed   Google Scholar

  • This is a must read for those in the food system who are striving to understand those outside of it, and for those outside of it who want to know more about the stuff they put in their bodies and the food fight underway over what’s healthy and responsibly produced

  • Size Matters offers penetrating insight from someone who has a rare front row seat to the entire food system as a high-level consultant and advisor to ag producers, food processors, food retailers and governments

  • Charlie’s unmatched ability to connect the dots, examine motivations and clarify consequences produces ah-ha moments in every chapter for consumers and food producers

This is a preview of subscription content, log in via an institution to check access.

Access this book

Log in via an institution
eBook USD 19.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 29.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access

Licence this eBook for your library

Institutional subscriptions

Table of contents (8 chapters)

  1. Front Matter

    Pages i-xii
    Download chapter PDF

  2. Sowing the Seeds of Distrust

    • Charlie Arnot
    Pages 1-10

  3. Shattered Trust: Social License Revoked

    • Charlie Arnot
    Pages 11-17

  4. From A&P to Omni Shopping: (Big Boxes and Inboxes)

    • Charlie Arnot
    Pages 19-28

  5. From Famine to Feast

    • Charlie Arnot
    Pages 29-40

  6. How to Make Money by Doing What’s Right

    • Charlie Arnot
    Pages 41-57

  7. Brands as Agents of Social Change

    • Charlie Arnot
    Pages 59-69

  8. Military, Social Media and Meal Time

    • Charlie Arnot
    Pages 71-81

  9. Dinner Without Dogma

    • Charlie Arnot
    Pages 83-93
Back to top

Keywords

About this book

Despite food being safer, more affordable and more available than at any time in human history, consumers are increasingly skeptical and critical of today’s food system. In Size Matters, Charlie Arnot provides thought provoking insight into how the food system lost consumer trust, what can be done to restore it, and the remarkable changes taking place on farms and in food companies, supermarkets and restaurants every day as technology and consumer demand drive radical change. The very systems and technologies that are mistrusted by consumers are driving a revolution that empowers individual consumers to find the perfect recipe of taste and nutrition to meet their specific needs and desires. Size Matters pulls back the curtain to examine the irony, competing priorities and new realities that shape today’s food system.

Authors and Affiliations

  • Center for Food Integrity and Look East, Kansas City, USA

    Charlie Arnot

About the author

Charlie Arnot is recognized as a thought leader in food and agriculture.  He is highly regarded as both a writer and sought-after speaker who engages audiences across the globe. Charlie has more than 25 years of experience working in communications, public relations and issues management within the food system.  He is the founder and president of Look East, an employee-owned public relations consulting firm. He also serves as CEO of the Center for Food Integrity, an international non-profit organization dedicated to building consumer trust and confidence in today's food system.

His commitment to excellence, innovation and integrity have positioned him as a trusted counselor to CEOs, government leaders and executives, and a respected industry advisor on critical issues within the food system. Clients and food and farm industry leaders seek his unique expertise in applying the peer reviewed trust model to help them build trust in their processes, products, people and brands.

Charlie is frequently sought out by media for his insight on food and agriculture issues and has been quoted in the Wall Street Journal, USA Today, Forbes, Fortune, Time, NPR, CNBC, The National Journal, Entrepreneur, Yahoo Health, Huffington Post, Grist and dozens of trade publications globally.

Bibliographic Information

  • Book Title: Size Matters: Why We Love to Hate Big Food

  • Authors: Charlie Arnot

  • DOI: https://doi.org/10.1007/978-3-319-76466-5

  • Publisher: Copernicus Cham

  • eBook Packages: Biomedical and Life Sciences, Biomedical and Life Sciences (R0)

  • Copyright Information: Springer International Publishing AG, part of Springer Nature 2018

  • Softcover ISBN: 978-3-319-76465-8Published: 24 July 2018

  • eBook ISBN: 978-3-319-76466-5Published: 16 July 2018

  • Edition Number: 1

  • Number of Pages: XII, 93

  • Number of Illustrations: 1 b/w illustrations, 7 illustrations in colour

  • Topics: Agriculture, Popular Life Sciences, Food Science

Publish with us

Policies and ethics

Back to top

Search

Navigation