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Agile Strategy Management in the Digital Age

How Dynamic Balanced Scorecards Transform Decision Making, Speed and Effectiveness

Palgrave Macmillan
  • Evolves the extremely popular Balanced Scorecard strategy execution system for the digital age
  • Draws on the authors' extensive professional experience and expertise to provide a step-by-step guide to strategy management
  • Outlines how Balanced Scorecards can become a powerful learning and analytics tool, integrating Big Data

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eBook USD 34.99
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Hardcover Book USD 44.99
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Table of contents (14 chapters)

  1. Front Matter

    Pages i-xxi
  2. From Industrial- to Digital-Age-Based Strategies

    • David Wiraeus, James Creelman
    Pages 23-44
  3. Agile Strategy Setting

    • David Wiraeus, James Creelman
    Pages 45-67
  4. Strategy Mapping in Disruptive Times

    • David Wiraeus, James Creelman
    Pages 69-88
  5. How to Build an Agile and Adaptive Balanced Scorecard

    • David Wiraeus, James Creelman
    Pages 89-112
  6. Driving Rapid Enterprise Alignment

    • David Wiraeus, James Creelman
    Pages 113-127
  7. Aligning the Financial and Operational Drivers of Strategic Success

    • David Wiraeus, James Creelman
    Pages 129-149
  8. Developing Strategy-Aligned Project Management Capabilities

    • David Wiraeus, James Creelman
    Pages 151-166
  9. Unleashing the Power of Analytics for Strategic Learning and Adapting

    • David Wiraeus, James Creelman
    Pages 167-190
  10. How to Ensure a Strategy-Aligned Leadership

    • David Wiraeus, James Creelman
    Pages 191-206
  11. How to Ensure a Strategy-Aligned Culture

    • David Wiraeus, James Creelman
    Pages 207-223
  12. Ensuring Employee Sense of Purpose in the Digital Age

    • David Wiraeus, James Creelman
    Pages 225-242
  13. Conclusion and 25 Key Strategic Questions

    • David Wiraeus, James Creelman
    Pages 259-272
  14. Back Matter

    Pages 273-276

About this book

In a world of rapid and unpredictable change, the problem with strategic planning is that if you follow your plan through to the end, you will get exactly what you used to want.

What you need is a framework for planning and implementing a strategy that is agile enough to adapt to a dynamic environment but focused enough to deliver. That framework is the Dynamic Balanced Scorecard.

The original Balanced Scorecard system has proven the most popular, successful and enduring framework for strategy execution over the last 25 years. Comprising a Strategy Map and a scorecard of KPIs, targets and initiatives, the framework helped organizations distil a strategy into actionable components and measure progress towards a strategic vision, while also implementing and monitoring the actions that drove change. 

However, for all its success, the Balanced Scorecard system now needs to evolve for the digital age. Until now, building the system, rolling it out enterprise-wide and adapting it to external changes has been a lengthy process. While the fundamental principles of the system are still sound and relevant, it needs to become nimbler and more responsive.

The book provides a step-by-step guide to agile strategy management: from formulation to implementation to learning and adapting.  For each of the steps, the book explains how Dynamic Balanced Scorecards, fit for the digital age, are built and deployed.

Authors and Affiliations

  • Stratecute Group, Gothenburg, Sweden

    David Wiraeus

  • Creelman Strategy Alliance, London, United Kingdom

    James Creelman

About the authors

David Wiraeus is a founding Partner at Stratecute Group, a management consultancy headquartered in Stockholm, Sweden. With over 13 years of experience in the fields of strategy execution and performance management, he has assisted hundreds of clients in a broad range of industries and organizations. Previously he was an associated Partner at Palladium Group and Balanced Scorecard Collaborative.



James Creelman is the founder of Creelman Strategy Alliance and an advisor, trainer and researcher in strategy management and related fields. He is the author of 24 books, most recently Doing More with Less: measuring, analyzing and improving performance in the not-for-profit and government sectors (Palgrave Macmillan, 2014) with Bernard Marr and with a foreword by Dr. David Norton, and Risk-Based Performance Management: integrating strategy and risk management (Palgrave MacMillan, 2013) with Andrew Smart.


Bibliographic Information

  • Book Title: Agile Strategy Management in the Digital Age

  • Book Subtitle: How Dynamic Balanced Scorecards Transform Decision Making, Speed and Effectiveness

  • Authors: David Wiraeus, James Creelman

  • DOI: https://doi.org/10.1007/978-3-319-76309-5

  • Publisher: Palgrave Macmillan Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s) 2019

  • Hardcover ISBN: 978-3-319-76308-8Published: 21 August 2018

  • Softcover ISBN: 978-3-030-09460-7Published: 26 January 2019

  • eBook ISBN: 978-3-319-76309-5Published: 11 August 2018

  • Edition Number: 1

  • Number of Pages: XXI, 276

  • Number of Illustrations: 54 b/w illustrations

  • Topics: Business Strategy/Leadership, Innovation/Technology Management, Big Data/Analytics

Buy it now

Buying options

eBook USD 34.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 44.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 44.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access