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  • Conference proceedings
  • © 2018

Information and Communication Technologies in Tourism 2018

Proceedings of the International Conference in Jönköping, Sweden, January 24-26, 2018

  • Analyzes the use of information and communication technologies within the travel and tourism sectors
  • Explores the development of digital strategies, including digital marketing, and the impact of big data
  • Presents both the latest research findings and informative case studies
  • Includes supplementary material: sn.pub/extras

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Table of contents (40 papers)

  1. Front Matter

    Pages i-xiv
  2. Virtual Reality and Gamification

    1. Front Matter

      Pages 1-1
    2. Empirical Study About the PokémonGo Game and Destination Engagement

      • Chulmo Koo, Kyuwon Choi, Juyeon Ham, Namho Chung
      Pages 16-28
  3. Sharing Economy, Crowdsourcing and Coopetition

    1. Front Matter

      Pages 29-29
    2. Tourism, Development and Digital Technologies: Insights from Malaysian Homestays

      • Siew Wei Gan, Alessandro Inversini, Isabella Rega
      Pages 52-63
    3. Supporting Tourism Through Digital Ecosystems: The E015 Experience

      • Maurilio Zuccalà, Emiliano Sergio Verga
      Pages 77-89
  4. Information Search and Travel Behaviour

    1. Front Matter

      Pages 91-91
    2. Ethnic Restaurant Selection Patterns of U.S. Tourists in Hong Kong: An Application of Association Rule Mining

      • Muhyang (Moon) Oh, Irene Cheng Chu Chan, Fuad Mehraliyev
      Pages 117-128
    3. Automatic Summarization of Multiple Travel Blog Entries Focusing on Travelers’ Behavior

      • Shumpei Iinuma, Hidetsugu Nanba, Toshiyuki Takezawa
      Pages 129-142
    4. A Synthesis of Technology Acceptance Research in Tourism & Hospitality

      • Shahab Pourfakhimi, Tara Duncan, Willem Coetzee
      Pages 143-155
  5. Social Media

    1. Front Matter

      Pages 157-157
    2. Do DMOs Communicate Their Emotional Brand Values? A Comparison Between Twitter and Facebook

      • Lidija Lalicic, Assumpció Huertas, Antonio Moreno, Stefan Gindl, Mohammed Jabreel
      Pages 159-171
    3. DMOs’ Facebook Success Stories: A Retrospective View

      • Lidija Lalicic, Stefan Gindl
      Pages 172-185
    4. Influence of Social Media Engagement on Sustainable Mobility Behaviour in Alpine Regions

      • Aleksander Groth, Rosanna Buchauer, Stephan Schlögl
      Pages 186-199

About this book

This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online education and learning, and the sharing economy. Particular attention is devoted to the actual and potential impact of big data, and the development and implementation of digital strategies, including digital marketing and the digital economy. In addition to the description of research advances and innovative concepts, a number of informative case studies are presented. The contents of the book are based on the 2018 ENTER eTourism conference, held in Jönköping, Sweden. The volume will appeal to all academics and practitioners with an interest in the most recent developments in eTourism. 

Editors and Affiliations

  • School of Hospitality and Tourism Management, University of Surrey, Guildford, United Kingdom

    Brigitte Stangl

  • Business School, Centre for Tourism Studies, University of Eastern Finland, Kuopio, Finland

    Juho Pesonen

About the editors

Brigitte Stangl holds a doctorate (August 2010) and two master’s degrees (2006, 2007) from the Vienna University of Economics and Business (WU Vienna). During her studies, she specialized in Tourism and Leisure Studies and Small Business and Entrepreneurship. Between 2006 and 2010, she undertook duties as a Research and Teaching Assistant at the Institute for Tourism and Leisure Studies, WU Vienna. From November 2010 to March 2012, she worked as a project manager at the Institute for Tourism and Leisure Research, HTW Chur, Switzerland. In May 2012, she joined the School of Hospitality and Tourism Management as a Lecturer in Tourism. Her main research interests are related to e-tourism and lie in the areas of decision support systems, web design, web 2.0, web 3D, and virtual realities. Her research is interdisciplinary, mainly relating to the fields of tourism, marketing, information systems, and psychology.


Juho Pesonen is the head of e-tourism research at the University of Eastern Finland, Centre for Tourism Studies. He received his doctorate from University of Eastern Finland Business School in 2013, with a focus on online tourism marketing. He has been involved in tourism research since 2009 and has managed and worked in several national and international tourism research and development projects and networks. His main research interests are in digital tourism marketing, destination marketing and development, sustainable tourism, and rural and nature-based tourism. 

Bibliographic Information

Buy it now

Buying options

eBook USD 149.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 189.00
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access