Authors:
- Provides a structured overview of the current situation of conscious business, including its core characteristics, drivers and related contexts
- Offers insights ranging across various industries and business models
- Presents four in-depth case studies of successful conscious businesses in Germany
Part of the book series: CSR, Sustainability, Ethics & Governance (CSEG)
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Table of contents (5 chapters)
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Front Matter
About this book
Authors and Affiliations
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NTT DATA, Munich, Germany
Nicolas Josef Stahlhofer
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Munich Business School, Munich, Germany
Christian Schmidkonz, Patricia Kraft
About the authors
Prof. Dr. Schmidkonz holds a diploma in Economics from the Ludwig-Maximilians-University in Munich. He studies Chinese for two years at the Fu Jen University in Taiwan and is an alumnus of the Deutscher Akademischer Austauschdienst (DAAD). From 1998-2001, Prof. Schmidkonz worked at the ifo Institute for Economic Research with a focus on research and consulting in China. Afterwards, he joined the international consultancy Capgemini as a Senior Consultant in the area of telecommunication and internet. In 2008, he won the start-up competition “Multimedia” which was set up by the Federal Ministry for Economic Affairs and Technology. Since 2009, he teaches as a professor and Academic Director for International Business at the Munich Business School. His research activities are focused on China-specific topics as well as “Success Factor Happiness” and “Conscious Business”.
Prof. Dr. Patricia Kraft has studied Business Administration focusing on marketing, strategic management and statistics, and did her PhD in the domain of international marketing at Regensburg University and the University of Colorado, USA. During her doctoral studies, she made major contributions to the launch of three new study programs within the Bavarian elitenetwork. After many years of professional practice and leadership in the fields of marketing and strategic management in the capital goods industry and in financial services, she now teaches the subject areas of strategics, marketing and communication at various universities of applied sciences. Since 2014, she has been a professor at Munich Business School and since 2016 Academic Director of the Bachelor International Business program. Her research areas and company consulting activities are focused on international marketing, digitalization and sustainable business topics.
Bibliographic Information
Book Title: Conscious Business in Germany
Book Subtitle: Assessing the Current Situation and Creating an Outlook for a New Paradigm
Authors: Nicolas Josef Stahlhofer, Christian Schmidkonz, Patricia Kraft
Series Title: CSR, Sustainability, Ethics & Governance
DOI: https://doi.org/10.1007/978-3-319-69739-0
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Springer International Publishing AG 2018
Hardcover ISBN: 978-3-319-69738-3Published: 01 December 2017
Softcover ISBN: 978-3-319-88836-1Published: 27 May 2018
eBook ISBN: 978-3-319-69739-0Published: 23 November 2017
Series ISSN: 2196-7075
Series E-ISSN: 2196-7083
Edition Number: 1
Number of Pages: XIV, 122
Number of Illustrations: 5 b/w illustrations, 38 illustrations in colour
Topics: Business Ethics, Sustainable Development, Business Ethics, Business Strategy/Leadership, Sustainability Management