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Escalation of Commitment in Internationalization Processes

The Role of Bounded Rationality in the Uppsala Model

Authors:

  • Presents a thorough discussion of bounded rationality in international business research
  • Includes a rare application of laboratory research in studying international business strategy
  • Applies an interdisciplinary approach to studying the well-known Uppsala model

Part of the book series: MIR Series in International Business (MIRSIB)

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eBook USD 84.99
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Softcover Book USD 109.99
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Hardcover Book USD 109.99
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About this book

This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research.


Authors and Affiliations

  • University of Stuttgart , Stuttgart, Germany

    Björn Röber

About the author

Björn Röber received his doctorate from the University of Stuttgart, Germany, where he is a research associate at the Chair of International and Strategic Management. His research interests include questions around the internationalization processes of firms, as well as matters concerning institutions and bounded rationality in a multinational context.


Bibliographic Information

Buy it now

Buying options

eBook USD 84.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 109.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 109.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access