Overview
- Re-conceptualizes cinema history through findings that work against the trends of Western dominance associated in part with Hollywood in Film Studies
- Underlines and illustrates the importance of juxtaposing case studies to find commonalities and anomalies in the rural experience
- Addresses how the coding and understanding of films as viewed in uneven rural spaces might challenge an understanding of the globalizing influence of cinema
Part of the book series: Global Cinema (GLOBALCINE)
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Table of contents (19 chapters)
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Front Matter
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Space, Place and Cinema-Going Experiences
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Front Matter
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Early Cinema, Itinerant Showmen and the Lure of Modernity
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Front Matter
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Oral Histories and the Social Experience of Rural Cinema-Going
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Front Matter
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Shaping Cinema Audiences for Educational and Ideological Purposes
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Front Matter
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Keywords
About this book
Although it has only been in the last decade that the planet’s population balance tipped from a predominantly rural makeup towards an urban one, the field of cinema history has demonstrated a disproportionate skew toward the urban. Within audience studies, however, an increasing number of scholars are turning their attention away from the bright lights of the urban, and towards the less well-lit and infinitely more variegated history of rural cinema-going.
Rural Cinema Exhibition and Audiences in A Global Context is the first volume to consider rural cinema-going from a global perspective. It aims to provide a rich and wide-ranging introduction to this growing field, and to further develop some of its key questions. It brings together eighteen international scholars or teams, all representatives of a dynamic, new field. Moving beyond a Western focus is essential for thinking through questions of rural exhibition, distribution and cinema experience, since over the relatively short history of cinema it is the rural that has dominated cinema-goers’ lives in much of the developing world. To this end, the volume also innovates by bringing discussions of North American and European ruralities into dialogue with contributions on Kenya, Brazil, China, Thailand, South Africa and Australia.
Reviews
“Rural Cinema Exhibition and Audiences in a Global Context offers an excellent contribution to the field of audience studies and cinema going. It also benefits from helpful colour images in reproduced local maps and photographs, graphs and charts.” (Sian Barber, Film Studies, Vol. 21, 2019)
Editors and Affiliations
About the editors
Daniela Treveri Gennari is Reader in Film Studies at Oxford Brookes University, UK. She is author of Post-War Italian Cinema: American Intervention, Vatican Interests, and Principal Investigator of the AHRC-funded European Cinema Audiences: Entangled Histories, Shared Memories project.
Danielle Hipkins is Associate Professor in Italian Studies and Film at the University of Exeter, UK. She is author of Italy’s Other Women: Gender and Prostitution in Postwar Italian Cinema, 1940-1965, and co-editor of Prostitution and Sex Work in Global Cinema: New Takes on Fallen Women.
Catherine O’Rawe is Reader in Modern Italian Culture at the University of Bristol, UK. She is author of Stars and Masculinities in Contemporary Italian Cinema, and co-editor of The Femme Fatale: Images, Histories, Contexts.
Bibliographic Information
Book Title: Rural Cinema Exhibition and Audiences in a Global Context
Editors: Daniela Treveri Gennari, Danielle Hipkins, Catherine O'Rawe
Series Title: Global Cinema
DOI: https://doi.org/10.1007/978-3-319-66344-9
Publisher: Palgrave Macmillan Cham
eBook Packages: Literature, Cultural and Media Studies, Literature, Cultural and Media Studies (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s) 2018
Hardcover ISBN: 978-3-319-66343-2Published: 08 November 2018
Softcover ISBN: 978-3-030-09770-7Published: 08 February 2019
eBook ISBN: 978-3-319-66344-9Published: 19 October 2018
Series ISSN: 2634-5951
Series E-ISSN: 2634-596X
Edition Number: 1
Number of Pages: XVII, 368
Number of Illustrations: 7 b/w illustrations, 16 illustrations in colour
Topics: Global Cinema and TV, European Cinema and TV, Latin American Cinema and TV, African Cinema and TV, Australasian Cinema and TV, American Cinema and TV