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The 'Sailor Prince' in the Age of Empire

Creating a Monarchical Brand in Nineteenth-Century Europe

Palgrave Macmillan
  • Explores the remarkable revival of monarchy in nineteenth-century Europe by assessing of the public persona of the 'Sailor Prince'
  • Examines four European royal figures: Prince Alfred of Britain, Prince Heinrich of Prussia, Prince Valdemar of Denmark and Prince Georgios of Greece
  • Argues that the four princes played a vital role in the advertising of a monarchical brand in the fiercely contested political mass market
  • Includes supplementary material: sn.pub/extras

Part of the book series: Palgrave Studies in Modern Monarchy (PSMM)

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Table of contents (6 chapters)

  1. Front Matter

    Pages i-xii
  2. Introduction: A Royal Prince Who Is also a Sailor

    • Miriam Magdalena Schneider
    Pages 1-16
  3. Monarchy at Sea: The Maritime Dimension of Nationalization

    • Miriam Magdalena Schneider
    Pages 17-79
  4. Princes in Disguise: The Myths of Equality and Professionalism

    • Miriam Magdalena Schneider
    Pages 81-148
  5. To the Empire’s Ends: Mobility in a Globalizing World

    • Miriam Magdalena Schneider
    Pages 149-218
  6. Princes Living on the Edge: Celebrity and the Markets

    • Miriam Magdalena Schneider
    Pages 219-276
  7. Conclusion: A Brand Enters Series Production

    • Miriam Magdalena Schneider
    Pages 277-287
  8. Back Matter

    Pages 289-309

About this book

This book explores the puzzling phenomenon of the remarkable revival of monarchy in nineteenth-century Europe through a new prism: the public persona of the ‘Sailor Prince’. It highlights how four usually overlooked dynastic figures – the younger sons and brothers of monarchs such as Queen Victoria or Emperor William II – decisively helped to advertise their respective dynasties in the fiercely contested political and popular mass market, by aligning them with one of the most myth-invested cultural presences and power-political symbols of the Age of Empire: the navy. The 'Sailor Prince' in the Age of Empire traces the unusual professional careers, the adventurous empire travels and the multifaceted public representations of Prince Alfred of Britain (1844-1900), Prince Heinrich of Prussia (1862-1929), Prince Valdemar of Denmark (1858-1939) and Prince Georgios of Greece (1869-1957). Through the prism of these four personality brands, the study also investigates issues such as the role of the maritime sphere in national identity, the nature and extent of nineteenth-century monarchical modernization, the relevance of intra- and inter-imperial royal diplomacy in the Age of High Imperialism, and the curious collaboration of middle-class opinion-makers and entrepreneurs with Europe’s monarchical establishment.

Reviews

“The Sailor Prince is highly readable … . Schneider has produced a very fine and meticulously researched work that furthers our understanding of modern monarchy, the genealogy of national myths, and European interactions with the wider world in a time of great change. It is to be much welcomed.” (Jonathan Triffitt, Royal Studies Journal, Vol. 7 (1), 2020)

Authors and Affiliations

  • Department of History, St Andrews, United Kingdom

    Miriam Magdalena Schneider

About the author

Miriam Schneider studied at the universities of Bayreuth, Cambridge and St Andrews, UK. She has published several essays and articles both in journals and edited volumes on royal history, popular culture and youth fiction.

Bibliographic Information

  • Book Title: The 'Sailor Prince' in the Age of Empire

  • Book Subtitle: Creating a Monarchical Brand in Nineteenth-Century Europe

  • Authors: Miriam Magdalena Schneider

  • Series Title: Palgrave Studies in Modern Monarchy

  • DOI: https://doi.org/10.1007/978-3-319-63600-9

  • Publisher: Palgrave Macmillan Cham

  • eBook Packages: History, History (R0)

  • Copyright Information: The Editor(s) (if applicable) and The Author(s) 2017

  • Hardcover ISBN: 978-3-319-63599-6Published: 06 October 2017

  • Softcover ISBN: 978-3-319-87590-3Published: 18 August 2018

  • eBook ISBN: 978-3-319-63600-9Published: 21 September 2017

  • Series ISSN: 2947-5864

  • Series E-ISSN: 2947-5872

  • Edition Number: 1

  • Number of Pages: XII, 309

  • Number of Illustrations: 6 b/w illustrations, 7 illustrations in colour

  • Topics: History of Modern Europe, History of Military, Cultural History, Modern History, Imperialism and Colonialism

Buy it now

Buying options

eBook USD 79.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 99.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 99.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access