Overview
- Introduces new data on the use of public opinion in managing government programmes
- Presents a comparative study on the use of public opinion in 4 Western democracies, which links to broader political, informational and governance issues
- Casts new light on the differing perspectives of elites and the mass public
- Explores both recent historical patterns in the use of public opinion and the integration of new data sources
Part of the book series: Palgrave Studies in Political Marketing and Management (Palgrave Studies in Political Marketing and Management)
Access this book
Tax calculation will be finalised at checkout
Other ways to access
Table of contents (7 chapters)
-
Front Matter
-
Back Matter
Keywords
About this book
This book explores how public opinion is used to design, monitor and evaluate government programmes in Australia, Canada, New Zealand, and the United Kingdom. Using information collected from the media and from international practitioners in the public opinion field, as well as interviews in each of the 4 countries, the author describes how views of public opinion and governance differ significantly between elites and the general public. Bennett argues that elites generally risk more by allowing the creation of new data, fearing that its analysis may become public and create communications and political problems of various kinds. The book finds evidence that recent conservative governments in several countries are changing their perspective on the use of public opinion, and that conventional public opinion studies are facing challenges from the availability of other kinds of information and new technologies. This book is a hugely valuable contribution to a hitherto little explored field and will appeal to academics and practitioners alike.
Authors and Affiliations
About the author
Scott Edward Bennett is an Associate Professor of Political Science at Carleton University, Canada. He is also Managing Director at the Community Analytics Institute.
Bibliographic Information
Book Title: Applying Public Opinion in Governance
Book Subtitle: The Uses and Future of Public Opinion in Managing Government
Authors: Scott Edward Bennett
Series Title: Palgrave Studies in Political Marketing and Management
DOI: https://doi.org/10.1007/978-3-319-54696-4
Publisher: Palgrave Macmillan Cham
eBook Packages: Political Science and International Studies, Political Science and International Studies (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s) 2017
Hardcover ISBN: 978-3-319-54695-7Published: 14 June 2017
Softcover ISBN: 978-3-319-85457-1Published: 02 August 2018
eBook ISBN: 978-3-319-54696-4Published: 01 June 2017
Series ISSN: 2946-2614
Series E-ISSN: 2946-2622
Edition Number: 1
Number of Pages: XIV, 119
Topics: Public Policy, Governance and Government, Statistics for Social Sciences, Humanities, Law