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  • © 2017

The Product Manager's Toolkit®

Methodologies, Processes, and Tasks in Technology Product Management

  • Provides a consistent and holistic approach to product management
  • Covers both, conceptual and practical levels of product management
  • Details the Blackblot PMTK Methodology™, a globally adopted best practice
  • Includes supplementary material: sn.pub/extras

Part of the book series: Management for Professionals (MANAGPROF)

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Hardcover Book USD 99.99
Price excludes VAT (USA)
  • Durable hardcover edition
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Table of contents (17 chapters)

  1. Front Matter

    Pages i-xvii
  2. Introduction

    • Gabriel Steinhardt
    Pages 1-2
  3. Product Management Concepts

    1. Front Matter

      Pages 3-3
    2. Definition of Product Management

      • Gabriel Steinhardt
      Pages 5-9
    3. Product Delivery Strategies

      • Gabriel Steinhardt
      Pages 11-15
    4. Product Management Team

      • Gabriel Steinhardt
      Pages 17-27
    5. Product Definition Team

      • Gabriel Steinhardt
      Pages 29-38
    6. Crafting Market Requirements

      • Gabriel Steinhardt
      Pages 39-50
    7. Concept of Marketing

      • Gabriel Steinhardt
      Pages 51-62
    8. Value-Marketing Model

      • Gabriel Steinhardt
      Pages 63-78
    9. Extending Product Life Cycle Stages

      • Gabriel Steinhardt
      Pages 79-86
  4. Product Management Editorials

    1. Front Matter

      Pages 87-87
    2. Defining Product Management

      • Gabriel Steinhardt
      Pages 89-96
    3. Practicing Product Management

      • Gabriel Steinhardt
      Pages 97-111
    4. Product Management Career

      • Gabriel Steinhardt
      Pages 113-130
    5. Agile Software Development

      • Gabriel Steinhardt
      Pages 131-147
    6. Ancillary to Product Management

      • Gabriel Steinhardt
      Pages 149-164
  5. Product Manager’s Toolkit® (PMTK)

    1. Front Matter

      Pages 165-165
    2. Blackblot PMTK Methodology™ Roles

      • Gabriel Steinhardt
      Pages 177-189

About this book

This book provides a consistent and holistic managerial approach to product management and presents a practical and comprehensive methodology (roles, processes, tasks, and deliverables) that covers all aspects of product management.  It helps students of product management, product management practitioners, product management organizations, and corporations understand the value, theory, and implementation of product management.  It outlines a practical approach to clarify role definitions, identify responsibilities, define processes and deliverables, and improve the ability to communicate with stakeholders.  The book details the fundamentals of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice. 

Authors and Affiliations

  • Caesarea, Israel

    Gabriel Steinhardt

About the author

Gabriel Steinhardt is Blackblot's founder and CEO, and a recognized international technology product management expert, author, lecturer, and developer of practical tools and methodologies that increase product managers' productivity.  A marketing and information systems MBA with over two decades of experience in product management with technology products, Gabriel has assumed diverse leadership roles with major corporations and startups in marketing, product management, and technical undertakings.  Gabriel is the developer of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice.

Bibliographic Information

  • Book Title: The Product Manager's Toolkit®

  • Book Subtitle: Methodologies, Processes, and Tasks in Technology Product Management

  • Authors: Gabriel Steinhardt

  • Series Title: Management for Professionals

  • DOI: https://doi.org/10.1007/978-3-319-49998-7

  • Publisher: Springer Cham

  • eBook Packages: Business and Management, Business and Management (R0)

  • Copyright Information: Springer International Publishing AG 2017

  • Hardcover ISBN: 978-3-319-49997-0Published: 24 May 2017

  • Softcover ISBN: 978-3-319-84296-7Published: 08 May 2018

  • eBook ISBN: 978-3-319-49998-7Published: 15 May 2017

  • Series ISSN: 2192-8096

  • Series E-ISSN: 2192-810X

  • Edition Number: 2

  • Number of Pages: XVII, 207

  • Number of Illustrations: 32 b/w illustrations, 2 illustrations in colour

  • Topics: Innovation/Technology Management, Organization, Marketing, Project Management

Buy it now

Buying options

eBook USD 54.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book USD 69.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info
Hardcover Book USD 99.99
Price excludes VAT (USA)
  • Durable hardcover edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Other ways to access