Overview
- Identifies the distinctive strategic roles of subsidiaries of
- multinational companies
- Presents a case study on the Taiwanese IT industry
- Underscores the view that MNCs’ strategies are actually composed of assorted heterogeneous elements
Part of the book series: Understanding China (UNCHI)
Access this book
Tax calculation will be finalised at checkout
Other ways to access
Table of contents (6 chapters)
Keywords
About this book
This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan’s IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs’ strategies are composed of assorted heterogeneous elements.
Authors and Affiliations
About the authors
Pi-Chi Chen is Lecturer in International Business at the Department of International Business and Economics, the University of Greenwich. Her research interests include international business strategy, multinational enterprises based in emerging markets, multinational networks and subsidiaries, and regional innovation and development.
Young-Chan Kim is Senior Lecturer in International Business at the Department of International Business and Economics, the University of Greenwich. His research interests include international business strategy, multinational enterprises based in emerging markets, especially China and Africa, and regional innovation and development. His recent book 'China and ASEAN' was also published by Springer.
Bibliographic Information
Book Title: US Firms’ Business Competence in the Taiwanese IT Industry
Authors: Pi-Chi Chen, Young-Chan Kim
Series Title: Understanding China
DOI: https://doi.org/10.1007/978-3-319-32028-1
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Springer International Publishing Switzerland 2016
Hardcover ISBN: 978-3-319-32027-4Published: 05 July 2016
Softcover ISBN: 978-3-319-81179-6Published: 31 May 2018
eBook ISBN: 978-3-319-32028-1Published: 24 June 2016
Series ISSN: 2196-3134
Series E-ISSN: 2196-3142
Edition Number: 1
Number of Pages: XVI, 234
Number of Illustrations: 17 b/w illustrations, 1 illustrations in colour
Topics: Emerging Markets/Globalization, International Economics, The Computer Industry, Business Strategy/Leadership, Asian Economics