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Information and Communication Technologies in Tourism 2016

Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016

  • Conference proceedings
  • © 2016

Overview

  • research on cutting-edge technologies in travel and tourism by leading
  • scholars in the field
  • Offers practical insights into IT-related managerial issues
  • Provides both latest research findings and practice cases
  • Includes supplementary material: sn.pub/extras

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Table of contents (56 papers)

  1. Website Communication

  2. Social Media and User Generated Contents

Keywords

About this book

The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in eTourism. 

Editors and Affiliations

  • School of Tourism, Bournemouth University, Poole, United Kingdom

    Alessandro Inversini

  • HES-SO Valais, Sierre, Switzerland

    Roland Schegg

About the editors

Alessandro Inversini is senior lecturer at Bournemouth University Faculty of Management (United Kingdom). His research interests are where communication, tourism and new media overlap, ranging from design to evaluation of tourism websites, from online communication to branding and reputation, from eCommerce to eLearning.

Roland Schegg is a professor at the Institute of Tourism at the University of Applied Sciences and Arts of Western Switzerland/Valais (HES-SO Valais). Between 2000 and 2004 he was with the Ecole Hôtelière de Lausanne (EHL). He earned his BS from the Swiss Federal Institute for Technology (ETH) in Zurich and his PhD from the University of Geneva. His research interests are in the field of eTourism (online distribution, eService metrics, technology adoption, web 2.0 and mobile technologies in tourism). 

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