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Inclusive Design

Design for the Whole Population

  • Book
  • © 2003

Overview

  • 2-colour 'designer' page format throughout
  • Offers a parallel view of the benefits of inclusive design first from the point of view of the corporate strategist and then from that of the designer
  • Shows how inclusive design makes sense in terms of ethics and profits
  • Presents practical advice on how to make it happen based on the experience of real companies including high-street names like tesco and fiat
  • Includes supplementary material: sn.pub/extras

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Table of contents (37 chapters)

  1. Introduction

  2. The business case

    1. Understanding consumers

    2. Business drivers

    3. Best practice

    4. The global picture

Keywords

About this book

Inclusive Design: What's in It for Me? presents a comprehensive review of current practice in inclusive design. With emphasis on new ideas for improvement and arguments for wider implementation in future, a unique combination of leading opinions on inclusive design from both industry and academia are offered. The theme throughout encourages a positive view of inclusive design as a good and profitable process and to produce a change to more effective approaches to "design for all". Inclusive Design is composed of two parts with a common chapter structure so that the business and design arguments in favour of inclusive design can be easily compared and assimilated: The Business Case presents the industrial and management benefits of inclusive design. It concentrates on demographic, legal and ethical reasons for all businesses being better off taking inclusivity into account in the design of their products or services. Case histories demonstrating the commercial success of inclusive design are drawn from the experiences of companies such as Tesco, Fiat and The Royal Mail. The Designers' Case focuses on the factors a designer needs to take into account when dealing with inclusivity. "Who is going to use my design?" "What do they need from my design?" "How do I take any medical needs into account?" "Just how "inclusive" is my design?" are all questions answered in this section which presents the necessary tools for effective inclusive design. This part of the book aims to convince a designer that inclusive design is a realistic goal. Inclusive Design will appeal to designers, researchers and students and to managers making decisions about the research and design strategies of their companies.

Editors and Affiliations

  • Engineering Design Centre, Department of Engineering, University of Cambridge, Cambridge, UK

    John Clarkson, Simeon Keates

  • The Helen Hamlyn Research Centre, The Royal College of Art, London, UK

    Roger Coleman, Cherie Lebbon

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