Markt- und Unternehmensentwicklung Markets and Organisations

Hybrid Value Creation

Authors: Velamuri, Vivek K.

  • Systematic Assessment of the State-of-the-art

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eBook $69.99
price for USA (gross)
  • ISBN 978-3-8349-3961-6
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $89.99
price for USA
valid through November 5, 2017
  • ISBN 978-3-8349-3960-9
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About this book

This work deals with hybrid value creation, i.e., the process of generating additional value by innovatively combining products (tangible component) and services (intangible component). Vivek K. Velamuri provides a systematic assessment of the state-of-the-art of the field and identifies empirically derived strategies for hybrid value creation. In addition, it helps practitioners to come to grips with understanding the dynamics of hybrid value creation, irrespective of the industry they are in. At the same time directions for future research are identified and provided.​

About the authors

J.-Prof. Dr. Vivek K. Velamuri is the Schumpeter Junior Professor of Entrepreneurship and Technology Transfer at HHL Leipzig Graduate School of Management.

Table of contents (26 chapters)

Buy this book

eBook $69.99
price for USA (gross)
  • ISBN 978-3-8349-3961-6
  • Digitally watermarked, DRM-free
  • Included format: PDF
  • ebooks can be used on all reading devices
  • Immediate eBook download after purchase
Softcover $89.99
price for USA
valid through November 5, 2017
  • ISBN 978-3-8349-3960-9
  • Free shipping for individuals worldwide
  • Usually dispatched within 3 to 5 business days.
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Bibliographic Information

Bibliographic Information
Book Title
Hybrid Value Creation
Authors
Series Title
Markt- und Unternehmensentwicklung Markets and Organisations
Copyright
2013
Publisher
Gabler Verlag
Copyright Holder
Springer Fachmedien Wiesbaden
eBook ISBN
978-3-8349-3961-6
DOI
10.1007/978-3-8349-3961-6
Softcover ISBN
978-3-8349-3960-9
Edition Number
1
Number of Pages
XX, 200
Number of Illustrations and Tables
24 b/w illustrations
Topics